We’re experts at taking side hustle and turning it into main hustle so if you’re looking to make the transition then welcome to the gang!
But before we spill the deets on how we leveraged Sidewalker Daily into a full-time gig, we gotta fill you in on a few of our core beliefs:
- We believe being a normal human will get you far in life (this means being kind, grateful, and adding human touches to everything you do).
- We believe that in order to turn your blog into a full-time business, you have to treat it like a real client.
- We believe that social media is like the Wild West – there’s room for everyone and confidence in yourself will take you a long way!
So, how did this become our lives?
In early 2015, we co-founded one of the original travel/style communities on Instagram, @sidewalkerdaily, and over the years have leveraged it into a full-time gig. We’re humbled that a small Insta account is now a community of over 70,000 strong and not to mention our bread and butter.
We know you’re thinking “How the [Insert Explicit] did they do that?” and we’re here to tell you the secret to life (or maybe just a super helpful lesson):
Treating your dream like a business is the only way to bet on your success.
From day 1 we acted like @sidewalkerdaily was a legit business – from trademarks to contracts – we were determined to make what we loved doing into our full-time job.
We started consulting for other brands and now we get to organize influencer press trips and craft social media strategy for some of our favorite places in the world! Cue in our Press Trip Program!
Unlike traditional bloggers, we’re not forward facing – we make our money from behind the scenes. Clients pay us to handle their influencer marketing, which makes us EXPERTS in what brands are looking for.
Basically, we’re the ones who get to say YAY or NAY for influencer opportunities, which means our opinion counts when it comes to this stuff. We also run our business like a well oiled machine and handle most everything in house- trust us, there is no one better to run your business than YOU!