25 WAYS TO USE SOCIAL MEDIA FOR GOOD
Social media is a way for influencers and creators to build a loyal audience who trusts their guidance as well as values their opinion and recommendations. Whether it be the best suitcase to buy for your next trip, the coolest hotel in Costa Rica or how to use social media for good – if you’re a creator who uses social media apps to promote yourself or your business, then you’re in a unique position to leverage all of the online credibility and relationships you have built over the years to make positive change in the world.
Here at Sidewalker Daily, we work with tons of different influencers on their business strategy and during a lot of our 1-on-1 coaching sessions we hear how overwhelming it is to work in the social media space and the toll it takes on us as creators and human beings. We always encourage our clients to try to incorporate ways to use social media for good as a way to alleviate this stress as there are so many benefits to doing so beyond just preserving your mental health and sanity – you get to make a positive impact on the lives of others and the planet…it’s a win-win!
We’ve been doing community service projects, volunteering and working with non-profits since childhood so we’ve applied that knowledge and experience to help all of you incorporate doing good on social media as part of your normal online (and offline) routine – not just a one-off new years resolution!
HOW TO MAKE AN IMPACT AND USE SOCIAL MEDIA FOR GOOD
While there are tons of way to giveback and make a difference, we’re sharing over 25 ways to use your social media for good and influence to make positive change to help others and the world! And we’re sharing all of the good work you do over at @sidewalkerdaily so don’t forget to tag us and hashtag #goodkarmasocial to keep us in the loop!
DONATE YOUR TIME
Whether it’s volunteering or donating your time to help organize an event, create a social media calendar or even help with administrative work, many non-profits rely on dedicated and reliable volunteers to make their organization run.
ORGANIZE A VOLUNTEER GROUP
Volunteering with friends, family or your online community is a great way to share a special experience and create memories. If you’re looking to connect with your audience and followers offline, consider organizing a group volunteer session for your favorite non-profit!
OFFER YOUR SERVICES
You have more to offer a non-profit than you think! Consider offering your services at a discounted rate or donating them altogether. Whether it’s creating an informational video, helping with their social media strategy, or doing graphics for a fundraiser, leverage your valuable skillset to help the greater good!
HELP CREATE CONTENT
Many organizations need photographers and videographers to help capture the work they are doing in the community and at-large so they can share those moments with donors and supporters who have contributed to the cause. Capturing content at events or fundraisers can also help organizations secure future sponsorships and event goers because they will be able to give people and organizations a feel of what it’s like to be a sponsor or attend!
GIVE BACK WHILE TRAVELING
If you’re a traveler and want to make an impact in the communities you are visiting, consider doing a giveback on the trip. Whether it’s doing a beach cleanup, bringing school supplies to donate to an organization or volunteering at a local nonprofit, giving back to the community you are visiting will definitely be a trip highlight and experience you’ll never forget.
DONATE GOODS OR ITEMS
If you support a cause that is committed to helping others by providing them with goods and basic essentials, consider donating physical items. You can either drop off your donation in-person or if you’re donating from afar, order the item online and have it shipped to the organization directly.